The markets are closed today; some eyes may be nearly closed.
But if your ears are open, here is a new way to talk about pesticides.
The CropLife Industry, formerly known as the Agri-Chemical Industry, says it wants to go back to using the word “pesticide.”
Genivive O’Sullivan serves as vice president of marketing and communications for CropLife America. She proposes changing the conversation about pesticides.
AUDIO: Profit Matters 1-1-20