The National Pork Board uses checkoff investments to help fund state associations fund local projects. This is all intended to help local farmers with any needs they have. This can take on a variety of shapes and forms.
Cheryl Day is the Executive Vice President of the Ohio Pork Council and frequently does work on behalf of the National Pork Board. She talks about how National dollars help offset costs that could affect the tighter state budgets across the country.
Day says she is looking forward to what these grants are going to help her organization accomplish in 2022.
The grant dollars are allocated to local projects with the approval at the state level. Day says that this way they can avoid duplication of less effective methods of promotion and direct the dollars to different projects that can make a real difference at the local level.
For more information on the National Pork Board and the Pork Checkoff, visit porkcheckoff.org.
