As a farmer, how well do you communicate with consumers?
The question is valid in a world where most consumers are far removed from any agricultural roots and where anti-meat, anti-concentration of livestock activism is doing a better job of getting the consumer?s attention than the producers of grain and livestock.
A pro-agriculture blogger, who is also a meat scientist, gives her views of what farmers and ranchers should do to reflect the role played by food producers in a modern world.
AUDIO: Profit Matters 10-8-18