A cushion. A safety-net. These are just some of the names to products and services that help protect us when things don?t go exactly right. We have insurance to cover our losses in the event of a catastrophe, but what about when you use a product in your operation? What if it doesn?t work like it is supposed to? I am not talking about a warranty issue or a manufacturing failure. I mean what about if it just doesn?t give you the results you were supposed to get? Is their protection for that? Growers Edge says, ?of course there is.?
Audio: Full Interview with Joe Young of Growers Edge
Joe Young is President and Co-Founder of Growers Edge. He talks about their agronomic performance product which takes data about products and gives farmers a risk management tool against underperformance.
It may sound like insurance, but Young says while insurance is for protection from catastrophic loss, this program is more about risk management. It provides farmers a win-win situation.
Growers Edge isn?t directly selling any of these input products, they can take an agnostic view of the data they have, and present farmers with a solid option that works with any product. This allows producers to invest their input dollars more effectively.
To learn more about the services Growers Edge offers, visit their website.
